{"id":5409,"date":"2024-02-27T15:37:07","date_gmt":"2024-02-27T14:37:07","guid":{"rendered":"https:\/\/wirtschaftsstandort-mainfranken.de\/?p=5409"},"modified":"2024-03-05T15:07:46","modified_gmt":"2024-03-05T14:07:46","slug":"fashion","status":"publish","type":"post","link":"https:\/\/wirtschaftsstandortmainfranken.de\/en\/article\/fashion\/","title":{"rendered":"Fashion"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5409\" class=\"elementor elementor-5409 elementor-5408\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d03ec5b e-flex e-con-boxed e-con e-parent\" data-id=\"d03ec5b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bf524a8 e-con-full e-flex e-con e-child\" data-id=\"bf524a8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cc3d03d elementor-widget elementor-widget-heading\" data-id=\"cc3d03d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fashion made in Main Franconia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9cf1715 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"9cf1715\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ten per cent of global greenhouse gas emis\u00adsions are generated by the production of clothing and shoes. Around 2,700 litres of water are \u00adneeded to produce a single T-shirt. The clothing \u00adin\u00addustry is considered to be one of the dirtiest in the world. Legislators are therefore increasingly \u00adtak\u00ading \u00admanufacturers to task. For instance, Ex\u00adtended Producer Responsibility (EPR) has been in force in the EU for years. Companies must pro\u00adduce re\u00adcyclable \u00adma\u00adterials and goods, use recycled \u00adfibres, and \u00adpromote the development of emerging technol\u00adogies to \u00adprocess and recycle fibres from used \u00adtextiles. EPR not only applies to manu\u00adfacturing com\u00adpanies, which are responsible for the entire life cycle of the goods, but also retailers and im\u00adporters, who place goods on the market.       <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c0ee0f e-flex e-con-boxed e-con e-parent\" data-id=\"0c0ee0f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e419c5 e-con-full e-flex e-con e-parent\" data-id=\"6e419c5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1f9257 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"c1f9257\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>With the Green Deal, the EU Commission also published a \u00adtextile strategy in 2022 as part of the action plan for a sustainable circular economy. The aim is to increase the recycling rate in the clothing sector in order to achieve the transition to a climate-neutral, resource-efficient and competitive economy by 2050. Many companies fear that this will lead to a great bureaucratic burden, and not without good reason, because the regulations are complicated and the requirements must also remain prac\u00adticable. However, smaller labels in particular also see an opportunity in the idea of more sustainability.   <\/p>\n<p>One of these labels is WOTE from W\u00fcrzburg, for example. Its two founders want to offer an alternative to fast fashion brands; the initials of the company name stand for Water, Ocean, Trees, Earth. Britta Doppelfeld and Matthias Jobst want to combine sustainable and fair clothing produced in Europe with qual\u00adity and timeless design. And \u201csecond life\u201d is also playing an in\u00adcreasingly important role for them in their commitment to sustainable consumption. Second-hand textiles are redesigned together with a local seamstress into a new style and then \u00adresold as unique items. The textiles are currently sold exclusively \u00adonline.     <\/p>\n<p>Back in 2012, the basic principle of sustainability motivated the then 23-year-old Lukas Weimann from Schweinfurt to found his label. Today, P.A.C. is a family-run specialist company for textile accessories \u2013 headwear, neckwear and knitwear as well as functional socks \u2013 with production facilities in Germany and Italy and a significant customer base all over the world. The Schweinfurt-based business even exports its multifunctional scarves, which are cooling or warming, wick away moisture or protect against UV radiation, to Asia. In-house electricity production, the recycling of PET and marine plastic and use of water-based or even vegetable-based dyes are as much a part of the company\u2019s DNA as social inclusion in production. The approximately 80 employees were able to celebrate their tenth anniversary in the new \u201cP.A.C. Green Factory\u201d. The CO2-\u00adoptimised textile fac\u00adtory is comprehensively \u00addigitised and offers 6,000 square metres of space for production and logistics, as well as another 1,200 square \u00admetres of office space for up to 200 \u00adpeople. In 2023, P.A.C. was \u00adawarded the \u00adBavarian SME Prize for outstanding entrepre\u00adneurial achievements as a supporting pillar of the \u00adBavarian economy and so\u00adciety and \u00adhonoured as one of \u201cBavaria\u2019s Best 50\u201d of 2023.      <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e42ce40 e-flex e-con-boxed e-con e-parent\" data-id=\"e42ce40\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bb498df e-con-full e-flex e-con e-child\" data-id=\"bb498df\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7eaeeb elementor-widget elementor-widget-image\" data-id=\"d7eaeeb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_Naeherin_DS9A9082_FINAL_-2-1024x683.jpg\" class=\"attachment-large size-large wp-image-5416\" alt=\"Eine N\u00e4herin bei P.A.C. \nin Schweinfurt\" srcset=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_Naeherin_DS9A9082_FINAL_-2-1024x683.jpg 1024w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_Naeherin_DS9A9082_FINAL_-2-300x200.jpg 300w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_Naeherin_DS9A9082_FINAL_-2-768x512.jpg 768w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_Naeherin_DS9A9082_FINAL_-2-1536x1024.jpg 1536w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_Naeherin_DS9A9082_FINAL_-2-2048x1365.jpg 2048w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_Naeherin_DS9A9082_FINAL_-2-930x620.jpg 930w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">A seamstress at P.A.C. in Schweinfurt. Photo: P.A.C. GmbH<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-120f129 e-con-full e-flex e-con e-child\" data-id=\"120f129\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a1fd7dc elementor-widget elementor-widget-text-editor\" data-id=\"a1fd7dc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>S.Oliver owner Bernd Freier started out similarly small in 1969 \u2013 with a 25 square metre boutique called \u201cSir Oliver\u201d in W\u00fcrzburg\u2019s city centre. Coming from a humble background, the founder chose Oliver Twist as the namesake for his \u00adbusiness \u2013 a boy who sets out to seek his fortune with great courage. And this has undoubtedly succeeded. Today, the Group of com\u00adpanies is one of the largest European fashion and lifestyle companies with a brand turnover of 915 million euros in 2021 and has a \u00adpresence on all continents. For many years now, the s.Oliver logo has not only adorned items of clothing, but licences have also been \u00adgranted for perfumes, accessories, eyewear, jewellery, watches and home textiles. The success of the fashion company, which employs more than 5,100 people around the world, about 1,600 of them in the region, is managed from the small town of \u00adRottendorf near W\u00fcrzburg.     <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1188a90 e-con-full e-flex e-con e-parent\" data-id=\"1188a90\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-180250f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"180250f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The company is growing steadily, also thanks to the establishment and positioning of new brands such as Comma, Liebeskind Berlin or Copenhagen Studios. In order to be able to cover the highly developed logistics processes, the Group is currently investing an amount in the high double-digit millions in a new logistics centre in Dettelbach, which will cover almost all of the brands\u2019 logistics processes starting from 2024 with a floor space of 78,000 square metres and is designed for around 60 million outgoing goods per year. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-827f725 e-con-full e-flex e-con e-parent\" data-id=\"827f725\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-294527f e-con-full e-flex e-con e-child\" data-id=\"294527f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c2f868 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5c2f868\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Drykorn has an equally impressive track record. The label\u2019s \u00admanagement, administration, design, product management and logistics are located at its head office in Kitzingen. Founded by Marco G\u00f6tz in 1996 out of a liking for women\u2019s and men\u2019s trousers, the company developed into a full-service provider and international fashion label within a few seasons. It enjoys cult status among its fans and stands for a sustainable idea \u2013 for \u00adexample, the company plants a tree seedling in the mangrove \u00adforests of Madagascar for every order that is not returned in full \u2013 as well as exceptional quality in an upmarket price \u00adrange. Over two thirds of all the garments are produced in Europe. \u00ad\u201cMetropolitan, accessible and progressive\u201d are the characteristics that define the label and appeal to style-conscious individualists \u2013 with its own stores in major European cities too. The Kitzingen-based company wants to become more global and increase its export share in the next few years.      <\/p>\n<p>Minx Fashion GmbH, founded in 1982, set out to enter the \u00adEuropean market in 2017 after being taken over and restructured by Philipp von Ilberg, Marcus Kossendey and Alexander Heyduck. In addition to the DACH region (Germany, Austria, Switzerland), which represents the core market, the Schwarzach-based company is also focusing on other European countries. Its label Minx is a premium ready-to-wear collection for style-\u00adconscious women.   <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-07ecdcd elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"07ecdcd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_WOTE-Damen-Frauen-Strick-Cardigan-gestreift-nachhaltig-Bio-Baumwolle-Gots-blau_wei\u251c\u0192_hoch_M6A2221-768x1024.jpg\" class=\"attachment-medium_large size-medium_large wp-image-5418\" alt=\"Zeitlose Mode made in Mainfranken von WOTE\" srcset=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_WOTE-Damen-Frauen-Strick-Cardigan-gestreift-nachhaltig-Bio-Baumwolle-Gots-blau_wei\u251c\u0192_hoch_M6A2221-768x1024.jpg 768w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_WOTE-Damen-Frauen-Strick-Cardigan-gestreift-nachhaltig-Bio-Baumwolle-Gots-blau_wei\u251c\u0192_hoch_M6A2221-225x300.jpg 225w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_WOTE-Damen-Frauen-Strick-Cardigan-gestreift-nachhaltig-Bio-Baumwolle-Gots-blau_wei\u251c\u0192_hoch_M6A2221.jpg 1065w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Timeless fashion made in Mainfranken by WOTE. Photo: WOTE<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b5b0a81 e-con-full e-flex e-con e-parent\" data-id=\"b5b0a81\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f034421 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f034421\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The second label Sallie Sahne caters to sizes 42 to 54 while providing the same quality. The sense of timeless elegance, \u00adquality and an awareness for the craft of tailoring are what sets their work apart. Anja Diskin, who previously worked for well-known labels in haute couture, is responsible for the \u00addesign, which is developed in the in-house design studio for \u201cMade in Europe\u201d production \u2013 primarily in Italy and Eastern Europe. Two main collections and two intermediate collections, each with around 80 to 20 styles, are developed by the currently 20 \u00ademployees each year.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f648f1 e-con-full e-flex e-con e-parent\" data-id=\"3f648f1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9ba7dd elementor-widget elementor-widget-image\" data-id=\"b9ba7dd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_1010-1024x683.jpg\" class=\"attachment-large size-large wp-image-5423\" alt=\"MINX ist eine Premium Ready-to-wear Kollektion \nfu\u0308r stilbewusste Frauen.\" srcset=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_1010-1024x683.jpg 1024w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_1010-300x200.jpg 300w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_1010-768x512.jpg 768w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_1010-1536x1024.jpg 1536w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_1010-2048x1365.jpg 2048w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_1010-930x620.jpg 930w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">MINX is a premium ready-to-wear collection for style-conscious women. Photo: MINX Fashion GmbH<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e2cfab3 e-con-full e-flex e-con e-parent\" data-id=\"e2cfab3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3771e95 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3771e95\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Authentic Style, based in Marktbreit, has been designing, \u00adproducing and selling fashion for young people since 1991. The second generation of the family has already taken over the \u00admanagement of the company. With its own brands such as Eight2Nine and SkyRebel, the company has developed into a leading fashion provider in the young fashion segment. It is active in both B2C and B2B sectors and covers the entire value chain, from production to shipping.   <\/p>\n<p>Czerny Manufaktur GmbH from Gem\u00fcnden, a company with a history of more than 80 years in the fashion industry, should not be missing from the line-up of Main Franconian fashion de\u00adsigners with a long tradition. With the sisters Magdalena Cromme and Eva-Maria Czerny, the business, founded in 1941, is already under the management of the third generation of the family. The company became known nationwide mainly for folk fashion and the \u201cBasset\u201d label created in 1984, which is now history. It was completely replaced in 2021 by the \u201cVon&amp;Zu\u201d brand, which was launched in 2014 and developed in parallel. This was the fashion company\u2019s response to their customers\u2019 changing demands. Today\u2019s target customer is not necessarily younger, but at least 35 years old and younger at heart. The new label is therefore more progressive and promises uncom\u00adpli\u00adcated, functional fashion that still looks good. But above all, the \u00adGem\u00fcnden fashion designers consistently focus on limi\u00adtation with the new brand for reasons of sustainability. The production is done exclusively in the EU and produces according to demand, meaning they only produce what retailers actually \u00adordered. Currently, the company employs around 25 people at the small factory in Gem\u00fcnden, where the collections are de\u00adsigned and samples are produced.         <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b98f5f e-flex e-con-boxed e-con e-parent\" data-id=\"5b98f5f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-77b5d73 e-con-full e-flex e-con e-child\" data-id=\"77b5d73\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f2b367b elementor-widget elementor-widget-image\" data-id=\"f2b367b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_0758-683x1024.jpg\" class=\"attachment-large size-large wp-image-5429\" alt=\"Der sich stets weiter entwickelnde Stil von MINX besticht \ndurch einen mu\u0308helos-eleganten Look und setzt sich aus zeitlosen Klassikern mit einem Contemporary-Twist zusammen.\" srcset=\"https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_0758-683x1024.jpg 683w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_0758-200x300.jpg 200w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_0758-768x1152.jpg 768w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_0758-1024x1536.jpg 1024w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_0758-1365x2048.jpg 1365w, https:\/\/wirtschaftsstandortmainfranken.de\/wp-content\/uploads\/2024\/02\/weboptimiert_MG_0758-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">MINX's ever-evolving style is characterized by an effortlessly elegant look and is made up of timeless classics with a contemporary twist. Photo: MINX Fashion GmbH<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-04485b0 e-con-full e-flex e-con e-child\" data-id=\"04485b0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e499d80 elementor-widget elementor-widget-text-editor\" data-id=\"e499d80\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Finally, Ulla Miederfabrik is a niche provider and therefore very successful. What began in 1949 with the company \u00adfounders \u00adGerhard and Eleonore Weidauer and two sewing machines in Leinach near W\u00fcrzburg has been continued through the \u00adyears and is now in the third \u00adgeneration under the leadership of Toni and Stella Wei\u00addauer since 2015. The family business \u00adsupplies \u00adspecialist retailers throughout Germany and Europe with \u00adlingerie, nightwear and swimwear. From the very beginning, Ulla has seen itself as a specialist for large sizes and has a range of different brands in addition to the Ulla Lingerie F\u00e9minine \u00adcollection. The majority of the products are manu\u00adfactured on site and also at two smaller factories in Latvia and Slovenia.    <\/p>\n<p>Luckily, the fashion sector is also still interesting for start-ups. The fashion start-up Deetory in Winterhausen is a good \u00adexample of this. Sebastian Becker and Julian Reischmann want to \u00adcombine cool looks with a clear conscience and have focused on fairly produced and traded clothes. The customer decides which \u00adcharity the company should donate part of its profits to. They have even introduced their own currency for this, called \u201cDees\u201d. Customers receive these with their purchase in the \u00adonline shop and can then divide them up as they wish.     <\/p>\n<p>However, Main Franconia is not only \u201cfashion smart\u201d in the creative and production sectors. The region is also home to \u00adtraditional fashion retailers. From locally estab\u00adlished, family businesses such as Schlier in W\u00fcrzburg, which turned 180 in 2023, the \u00adowner-managed W\u00fcrzburg gentleman\u2019s out\u00adfitter \u00adSeverin and the \u00adfashion house Iff in Gerolzhofen to \u00adnumerous young, trendy boutiques through\u00adout Main Franconia and \u00adinternationally active \u00adchain stores such as \u00adFrankonia from \u00adRottendorf.    <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28379b4 e-con-full e-flex e-con e-parent\" data-id=\"28379b4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fca0802 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"fca0802\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Since 1907, the latter have been \u00adselling upmarket \u00adfashion from well-known brands from the classic Anglophile and timeless sporting sector to functional outdoors clothing and have acquired a name for themselves especially as a hunting equipment supplier due to their expertise in the field of hunting weapons with their own gunsmith\u2019s workshop.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-11b3309 e-con-full e-flex e-con e-parent\" data-id=\"11b3309\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab08f8e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ab08f8e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Header picture: Lifestyle hat and neckwear from Main Franconia<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2cb2f2df e-flex e-con-boxed e-con e-parent\" data-id=\"2cb2f2df\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5fae241b elementor-share-buttons--view-icon elementor-share-buttons--skin-minimal elementor-share-buttons--shape-circle elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"5fae241b\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_whatsapp\" role=\"button\" tabindex=\"0\" aria-label=\"Share on whatsapp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-whatsapp\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_email\" role=\"button\" tabindex=\"0\" aria-label=\"Share on email\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fas fa-envelope\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_print\" role=\"button\" tabindex=\"0\" aria-label=\"Share on print\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fas fa-print\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Fashion made in Main Franconia<\/p>\n","protected":false},"author":164,"featured_media":5412,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[48],"tags":[156],"class_list":["post-5409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article","tag-fashion-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fashion - Wirtschaftsstandort Mainfranken<\/title>\n<meta name=\"description\" content=\"Fashion 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